Users will soon have a fresh option that allows them to cut down on the quantity of AI-created videos appearing in their streams. This move comes as the platform announced that it now features over 1 billion content made with AI.
Trial and Implementation
The update is in a pilot phase over the coming weeks before a widespread launch. This advancement coincides with a surge in AI-generated material, spurred by emerging video-generation tools.
AI Content on Other Platforms
Studies have shown that nearly a tenth of the quickest rising video streams on a popular video site primarily display AI-generated videos. A significant portion of this output is deemed “AI slop”, a label for poor-quality, bulk-generated content that is typically absurd or dreamlike.
Based on user feedback that many people enjoy content made with AI tools, including digital art to informative clips, and we aim to provide users the option to see more or less of that, based on their own preferences,” said a platform representative.
AI on the Platform
TikTok shared that there are now 1.3 billion videos on its service tagged as AI-generated. In total, more than 100 m pieces of content are uploaded to the app daily, making clips made by AI a limited portion of its total content library.
User Control Features
Members will be capable of reduce or increase the amount of AI-generated videos they view by opening the topic control setting in the application and picking AI-made media. Other topics that currently be controlled under the tool encompass current affairs, fashion, aesthetics, and dance.
Platform Guidelines
TikTok’s rules oblige content makers to label convincing artificially created content, and it bans malicious deepfakes of well-known individuals or critical incidents. Any realistic AI video that is unmarked can be taken down under its community policies.
Furthermore, the app will henceforth apply an artificially created watermark to content created with its own AI tools, or detected by an collaborative effort for identifying artificial media. This action is intended to stop users from seeking to circumvent the disclosure requirement.
AI Literacy Programs
TikTok is also introducing a $2 million AI literacy fund for experts and organizations to develop educational content about responsible artificial intelligence. This initiative will support educational bodies dedicated to training computer science.
Platform Protection
The video-sharing app has justified its moderation strategy, amid debate over proposals to lay off hundreds of content moderators in the United Kingdom. It is set to eliminate hundreds of positions in its user protection department in its British office, with worker representatives and digital protection specialists voicing alarm that staff are being displaced by machine-led review.
A senior executive stated that people-led review would remain essential, but automated tools can safeguard staff by removing the most harmful content prior to it is viewed by staff. The company announced a significant reduction in explicit and harmful content seen by content reviewers over the previous year due to reliance on its automated systems.
“We think that it’s essential to balance humans and technology to keep the platform safe,” the executive stated. “We’ll have humans as part of that process, but we also think it’s very important to limit contact with unsafe media as rapidly, which is why a lot of the machine support is really helping us process content quickly.”
